My initial reaction was surprise, and well…joy that I was chosen to be featured in this article. I felt it was quite an honor. At the back of my mind I was thinking, “Why me?”. In the field of Philippine comics, there are quite a number of people who have probably owned their dreams more than I did. I can think of a few right now.
In any case, I had someone buy me a copy of today’s Inquirer just in case there’s a print version, but unfortunately, there’s not. And then I forgot all about it, concerning myself fully with a frightening deadline at hand.
But something about the article kept bugging me. I felt that there was something a little “off” somewhere. For one, the article didn’t say who wrote it.
Earlier this evening I decided to take a second look at the article and was quite surprised to read, at the very bottom:
“Led by its mission to Build the Filipino Dream, Filinvest Land, Inc. (FLI) has launched its new campaign called “I own my Dream”. This campaign fortifies FLI’s tagline, “We Build the Filipino Dream”, as it aims to inspire more Filipinos to dream and own their dreams. And through its residential properties, FLI continues to help millions of Filipinos achieve their dreams of owning a home.”
Then it clicked. I realized that it wasn’t a true article, but an advertisement for Filinvest. People who know me closely would be familiar with my stance on appearing in commercials and advertisements. That stance being I don’t want to be in them. That I don’t want to appear in ads selling products. I’ve declined to appear in advertisements before. Because of a viral video I uploaded at You Tube, I’ve received invitations to appear on TV commercials. I’ve declined them all. If you ask me why, all I can say is I don’t like it.
Flattered as I am at being chosen (and I admit it did feel great), I wish Filinvest would have gotten in touch with me first to ask if I would be willing to be attached to their product in this way. But they didn’t ask my permission and instead used an old photo and collected information about me online. I would have politely said no and I would have gladly recommended other people in my place.
For the record, I do wish to say that I am not endorsing Filinvest in any way.